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What is product variant

  • A variant is a specific item or group of items that form a product. Sub-variant is another product specification other than the main variant. For example, a t-shirt is a product. A variant that can be associated with t-shirt is color, hence red t-shirt, blue t-shirt, etc. A Red t-shirt may also come in various sizes. A sub-variant of a red t-shirt can be small, medium or large. Putting variant and sub-variant may vary from product to product. Key is to make sure your customers will easily understand the specifications you put on your products.